Custom & white-label

Your platform. Built, branded, and run by us.

Sometimes the standard stack isn’t the answer. When an event needs its own brand, its own rules, or a tool that doesn’t exist yet, we design and build it on the same rails that already run the world’s biggest events. Custom, without starting from scratch.

The white-label model

Your brand on top. Our platform underneath.

White-label means more than a logo swap. The whole thing runs as yours (your look, your domain, your Stripe, your data) with a platform that’s already been tested at scale doing the work no one sees.

01

Your brand, front to back

Wristbands, sign-up flows, the attendee’s phone, the screens at the gate, and the platform itself, embedded inside your own app or domain. Attendees see your brand; WRSTBND stays invisible.

02

Your Stripe, your money

Revenue flows straight to your own merchant account. It never passes through ours. You keep the customer, the data, and the relationship.

03

One account, your whole calendar

Account-first by design: every purchase, scan, and credit ties to a verified profile that lasts across every event you run, not a ticket that goes cold after the show.

04

Built to your workflow

Loyalty tiers, approval chains, pricing rules, integrations, shaped to how your event actually runs, instead of forced into a template.

  • Account-first fan profiles
  • Loyalty credits & fan tiers
  • Unified Apple / Google Wallet passes
  • Transportation & shuttle flows
  • Packages, bundles & payment plans
  • API-first + custom integrations
  • Offline-first scanning & hardware
  • Your branding & your own domain
  • Built-to-spec custom software
What we’ve built

Custom isn’t a someday. It’s already running.

A few of the bespoke and white-labeled platforms we’ve put in the field, each built for one client and one job.

Four seasons

Municipal beach-badge programs

Up and down the Jersey Shore (Belmar, Asbury Park, Sea Girt, and Ocean Grove) we run electronic beach-badge programs white-labeled to each town, trading cash and paper for tap-to-enter badges and real daily revenue data.

Built to spec

A drive-through holiday experience

For New Orleans City Park’s Celebration in the Oaks, we built a timed-entry drive-through ticketing platform (tiered pricing, express passes, upsells) plus custom software that greeted each car’s kids by name at Santa and put the grown-ups on the “naughty list” at the exit.

Custom build

A white-labeled digital waiver

College Football Playoff’s Fan Central needed a digital waiver flow that didn’t exist off the shelf, so we built one: white-labeled and wired straight into access control.

To order

Modules & integrations on demand

When an event needs a piece nobody sells (a catering module, a ticket-request tool to replace a system a partner is losing, an integration into software a client already runs) we build it on the same rails as access, credentials, and payments.

Platforms we build

Tell us the shape of your event.

The kinds of custom platforms the stack is built to become, from a promoter’s whole season to a host city’s World Cup.

Fan-experience platform

A platform that owns the fan relationship

Account-first ticketing for promoters with a full calendar: verified fan profiles, loyalty credits, fan tiers with priority access, transfer tracking so you always know who’s actually in the room, and wallet passes that tap in at the door.

City-scale visitor platform

A whole city’s visitor experience, in one wallet

For tournament-scale events, a platform white-labeled into a city’s own app: fan-fest registration, premium experiences, and shuttle passes that all land in one unified wallet, built to move hundreds of thousands of visitors over weeks.

Transportation & logistics

Move people, not just tickets

Airport, regional, and stadium shuttle flows with real-time capacity, park-and-ride management, named manifests, and accessibility tracking, booked as easily as a rideshare.

Bespoke experiential

Ticketing for experiences nobody else sells

Timed entry, member recognition and donations baked into checkout, one-of-a-kind on-site software. When the experience is unlike anything else, the platform is too.

How a build works

From blank page to live, in five steps.

You own the events and the fans. We own the platform and the build, and your team runs it once it’s live.

  1. 01

    Discovery

    We map your events, your fans, your rules, and your venues before a line of it gets built.

  2. 02

    Design

    White-label branding, the purchase and account flows, and the data model, approved by your team.

  3. 03

    Build

    The platform configured to spec, custom work and integrations developed in parallel, hardware staged.

  4. 04

    Launch

    A soft launch on pilot events, then full rollout across your calendar once it’s running clean.

  5. 05

    Support

    Your team runs it day to day; we’re on a dedicated channel with training and ongoing support behind you.

Why it isn’t a risk

Custom, not from scratch.

Everything bespoke still rides the same offline-first scanning, one-record data spine, access hardware, and on-site crew that run hundreds of events a year. You get something tailored to your event, without betting it on brand-new, untested software.

Behind Every Great Event

Have something the standard stack doesn’t cover?

Tell us what your event needs that nobody sells. We’ll tell you what it takes to build it, on a platform that’s already been tested at the world’s biggest events.

Questions? hello@wrstbnd.com